Calbee has new Asian Flavours potato chips
If “Calbee” is your answer when asked what your favourite potato chips are, this news is right up your alley: the Japanese snack giant has launched an Asian Flavours series developed specially for the Singapore market.
The series is all about regional flavours, with limited-edition launches for each wave. For its debut, the Japanese snack giant brings two exciting, novel options to the shelves: Korean Fried Chicken and Yuzu Kosho. Both are available in their larger 170g bags, because sharing is caring.
To be honest, we were most excited for the Korean Fried Chicken chips. As fans of Korean food, we couldn’t wait to see if Calbee could capture that irresistible combo of sweet, smoky, and crunchy that makes K-fried chicken oh-so-delicious.
Instead of spicy yangnyeom, Calbee adapts the popular honey-soy fried chicken flavour instead.
The addictive crunch is what you’d expect from the V-cut chips range by Calbee. The seasoning, with notes of soya sauce, honey, garlic, and a little bit of spice, nails Korean Fried Chicken to a T.
Yuzu Kosho was a sleeper hit. This flavour takes after the fermented Japanese condiment of the same name, made with green chilli, yuzu peel, and salt.
Their interpretation was both bright and citrusy, with a mild heat that kept us going back for seconds. If you’re a salt-and-vinegar potato chips diehard, you’ll love this.
Shop the Calbee Asian Flavours series at all major supermarkets and convenience stores. Prices vary according to the retailer.
As mentioned, flavours are limited-edition and while stocks last, so grab them while you can! Once they’re sold out, they’re gone. But don’t fret, it’s not a wrap for the Asian Flavours series. Calbee will be putting out more chips inspired by regional flavours in the coming months, so snack lovers have much to look forward to.
Keep updated with new Calbee launches!
Photos taken by Marcus Neo.
This post was brought to you by Calbee.
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